
You might be led to think that with such a strong heritage in cycling, the French market is saturated, but that would be wrong, it is though remarkably constant :
The French Bicycle Observatory registered 2.9 Mn bicycles sold in 2012 and total sales (including components and accessories that accounted for 466 Mn €) amounting to 1.28 Bn €, an identical figure to 2010.
In 2011, total sales amounted to 1.35 Bn €.
In the 1st half of 2013, sales of mobility bikes continued their strong progression, with e-bike sales improving by 17% cf. same period 2012 and folding bikes by 25%.